Press Releases

Polaris’ all-women team of riders from across Europe have successfully completed the Polaris Outlanding Project – a week-long, 100% outdoor expedition across the volcanic landscape of Iceland – that took place this September. With a strong female-forward focus, six women represented Polaris from France, Germany, Spain, Sweden and the UK, all with a shared passion for the outdoors and adventure. But this wasn’t just an expedition to showcase the capabilities of Polaris’ side-by-side lineup in…

Polaris France, once again hosted their 17th edition of Polaris Camp in the beautiful village of Reygades, nestled in the Dordogne valley.  On the weekend of the 17-18 September, hundreds of Polaris owners and their vehicles came together for an exceptional weekend of dedicated off-roading. Although starting off chilly, the sun soon came out and so did the smiles, making for a convivial and enthusiastic atmosphere: The weekend promised to be another great success.   Situated…

Polaris Outlanding Project 2022: Polaris heads to Iceland in September 3 Polaris side-by-side vehicles 7 days of riding across the Icelandic landscape 100% outdoor experience Showcasing the extreme versatility and adventure-ready nature of the Polaris Off Road side-by-side lineup, the Polaris Outlanding Project is set to support six female team members, as they prepare for the journey of a lifetime across the volcanic landscape of Iceland. Taking place this September, the specially-equipped Polaris vehicles will…

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY. Polaris Off Road Vehicles announces its 2023 line-up today with an impressive range of new upgrades and colours introduced across its RANGER, RZR, General and Sportsman models. Keen to set the standard for tailored options to fit its customers’ style, tastes and preferences, Polaris continues to add new choices to its latest off-road vehicle offering, as well as continued upgrades to its range for optimal performance. POLARIS RANGER…

Polaris Off Road continues its Ranger Stories video series in a new light with the introduction of the ‘Ranger Stories: Driving Change’ initiative. Polaris is a firm believer that a product comes to life through its applications, partnerships but most importantly, via the people who use it; which is why once again, Polaris has embarked on a journey across Europe, the Middle East and Africa to discover and capture how its customers are driving change…

Polaris Off Road Vehicles is pleased to announce the renewal of its partnership with Xtremeplus for the 2022 racing season and the 2023 Dakar Rally. Led by Marco Piana, the French team has been a longstanding partner of Polaris since 2005 when the team owner decided to enrol a team of ATVs in the Morocco Rally before entering the Dakar Rally. When the Dakar moved to South America, Piana entered a team of four ATVs…

Running until the end of July this year, Polaris is pleased to offer its customers a special discount of 15% off all Polaris Engineered bumpers* within its accessories line-up; perfect for meeting life head-on and protecting your vehicle from whatever the day has to throw at it. Specifically designed to provide maximum protection for your vehicle, riders can choose from a range of front and rear bumpers to suit their individual needs, riding terrain and…

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY Last year, Polaris Off-Road redefined the off-road experience with the announcement of its all-new RZR Pro R and RZR Turbo R, introducing unprecedented power, strength and control straight off the showroom floor. Now, the Turbo R is officially coming to dealerships across Europe, the Middle East and Africa*. Debuting in dealerships this summer, the RZR Turbo R in Ghost Grey delivers a driving experience that pushes the limits…

Throughout June this year, Polaris is pleased to offer its customers a special discount of 15% off its line-up of Polaris Heavy Duty parts*: Engineered for the riders who push their vehicles to the limit. Polaris HD parts are specifically designed for Polaris Off Road Vehicles to expand the boundaries of every ride. Expertly crafted to ensure maximum durability and optimised for top performance, the HD parts collection is designed for extended component life and…

Since 1954, Polaris Off Road has been an innovative force in Powersports, and knows what it means to Think Outside. That’s why it has a diverse line-up of performance-ready apparel and accessories that have all been designed with a single purpose: To help customers get the most out of their riding experience and take on the off-road in confidence.  It’s not just Polaris Off Road Vehicles that are built for ultimate durability and performance: All…