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DAKAR 2026 – LOEB FRAYMEDIA MOTORSPORT CLAIMS SSV VICTORY AND PLACES THREE CREWS IN THE TOP 10

LOEB FrayMédia Motorsport delivered a major performance at this edition of the Dakar, securing victory in the SSV category while placing three crews inside the overall top 10. A collective result that confirms the strength, competitiveness and overall level of the team’s sporting programme. At the end of a particularly demanding Dakar — covering more than 8,000 kilometres, including nearly 5,000 kilometres of timed special stages across 13 stages — LOEB FrayMédia Motorsport established itself…

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2026 Dakar Rally – Final Results

The LOEB FrayMédia Motorsport – RZR Factory Racing team has etched another chapter in off-road history, securing a third consecutive SSV victory at the 2026 Dakar Rally. Defending champion Brock Heger delivered a masterclass in the Saudi dunes, claiming six stage wins to seal his second back-to-back title behind the wheel of the RZR Pro R Rally. The team’s dominance was further underscored by Xavier de Soultrait, who battled through the toughest stages of the…

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Polaris RZR Factory Racing Expands Program with All-New, Purpose-Built Race Vehicle Debuting at Dakar 2026

Polaris Off Road, the leader in off-road vehicle innovation, unveils the all-new Polaris RZR Pro R Rally ahead of Dakar 2026 – an all-new race machine engineered from the ground up to meet the demands of the world’s most extreme rally environments. The Pro R Rally represents Polaris’ most advanced competition-ready machine to date.  The Pro R Rally will be standing alongside the proven RZR Pro R Factory platform that delivered historic victories in 2024…

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Polaris Expands Vehicle Lineup in Call of Duty®: Warzone Season 01 with RZR Pro R 4 and Sportsman XP 1000

Polaris Inc. the global leader in powersports and off-road innovation, is expanding its collaboration with Call of Duty®, continuing to bridge the worlds of outdoor adventure and gaming through immersive, authentic experiences that resonate with fans. Following last year’s debut of the Polaris RZR Pro R 4 in Call of Duty: Warzone, Polaris is doubling down on its momentum in the gaming space with the introduction of the Polaris Sportsman XP 1000 within the world of…

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Polaris Returns to Dakar to Defend SSV Title: 2026 Factory and Partner Team Lineup Announcement

Polaris Returns to Dakar to Defend SSV Title: 2026 Factory and Partner Team Lineup Announcement Following two consecutive wins in the SSV category, Polaris is returning to Saudi Arabia in 2026 to defend its title at the 48th edition of the Dakar Rally. The 2026 campaign marks an expansion of Polaris’ racing ambitions in rally-raid, led by the LOEB FrayMédia Motorsport-RZR Factory Racing team. This year’s entry will see the debut of the all-new RZR…

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Press Releases

Polaris Poland celebrates ninth edition of Polaris Camp

View 30th October 2023

Polaris Poland once again hosted their hugely popular Polaris Camp last month, taking place at the Drawsko training ground – the largest military training ground in Europe. The ninth edition of the customer event welcomed over 600 Polaris vehicle enthusiasts from all over Poland and neighbouring countries, with as many as 351 Polaris vehicles filling the machine park; all of which, divided into groups, stood at the start of the 50-kilometre night route on the…


Adrian Schneider takes victory at GORM Poland 24-hour race with Polaris Scrambler

View 13th October 2023

Polaris Germany ambassador, Adrian Schneider—also known as “Quadboy” on his social platforms—set his sights on a new challenge for 2023: The German Off Road Masters 24-hour off-road race that took place this August in Poland. One of Europe’s biggest off-road races of its kind for side-by-sides and ATVs, Adrian’s first attempt went down in off-road history, not only taking the victory for the Ironman class —a class specifically for single-rider teams—but also beating all other…


Off-road riders enjoy the 18th edition of Polaris Camp in France

View 2nd October 2023

Celebrating 18 years since the first-ever Polaris Camp, Polaris France once again hosted an exceptional weekend of off-road riding and entertainment, inviting hundreds of Polaris riders and their vehicles to enjoy the incredible trails nestled in the beautiful Dordogne Valley. On the weekend of 16-17 September, over 500 riders arrived in the small town of Reygades, bringing with them their array of old and new Polaris vehicles, including RZR and RANGER side-by-sides, and Sportsman and…


Polaris Off Road stays on the gas with 2024 line-up, featuring rider-inspired updates & refreshed styles for its industry-leading range of side-by-sides and ATVs

View 3rd August 2023

2024 POLARIS OFF ROAD VEHICLE US LINEUP AVAILABLE FOR DIRECT SHIPMENT MARKETS IN MIDDLE EAST AND AFRICA ONLY.   Highlights Include the Return of Polaris Sportsman 570 and XP 1000 Hunt Editions, along with a Host of Aesthetic and Performance Upgrades Across the Lineup   MINNEAPOLIS, MN (July 30, 2023) – On the heels of debuting its innovative Polaris XPEDITION and the all-new Extreme Duty RANGER XD 1500, Polaris Off Road today unveiled updates for…


Polaris expands its RANGER line-up with the all-new RANGER XD 1500, an entirely new class of extreme-duty utility side-by-sides

View 3rd August 2023

FOR DIRECT SHIPMENT MARKETS IN MIDDLE EAST AND AFRICA ONLY. NOT YET AVAILABLE IN EUROPE.   Introducing the industry’s first-ever utility side-by-side with a 1500cc 3-cylinder engine for more power to make tough jobs easier and the industry’s only STEELDRIVE transmission for greater durability   MINNEAPOLIS, MN (July 30, 2023) – Polaris Off Road, the global leader in powersports and off-road innovation, is once again breaking new ground with the industry’s first extreme duty utility…


Polaris proud to partner with Kolpin Outdoors for off-road storage solutions

View 7th July 2023

Polaris is proud to continue its partnership with Kolpin Outdoors, a premier name in off-road accessories, to offer an extensive range of compatible protective storage and transport equipment across its off-road parts and accessories offering for 2023. Since its inception in 1943, Kolpin has been building smart and tough protection solutions for riders’ most important gear and equipment. With authentic outdoor expertise crafted over the past 80 years, Kolpin products are guaranteed to perform in…


The next generation of the RZR XP arrives this summer

View 1st June 2023

Polaris’ revolutionary new RZR XP will arrive this summer at dealerships across Europe, Middle East and Africa. Announced earlier this year, the Polaris RZR XP is the latest evolution of the industry’s bestselling sport side-by-side, built from the ground up to inspire riders to get outside and create memories with their family and friends. Now, the RZR XP will land in dealerships across Europe, Middle East and Africa this summer, allowing even more riders to…


Polaris unleashes revolutionary new generation of the RZR XP

View 23rd March 2023

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY Built from the ground up, the 2024 RZR XP inspires riders to escape into the outdoors and create new memories with family and friends. Upgrade highlights include new, stronger chassis, redesigned ergonomics for added comfort, & all-new ProStar Gen 2 engine. Summer arrival in dealers across Europe, Middle East and Africa. Polaris Off Road, the leader in off-road vehicle innovation, has announced the next generation of the industry’s…


Ranger Stories: Driving Change with GALMOBILE™ in Israel

View 22nd March 2023

Polaris Off Road continues its Ranger Stories video series in a new light with the introduction of the ‘Ranger Stories: Driving Change’ initiative. Polaris is a firm believer that a product comes to life through its applications, partnerships but most importantly, via the people who use it; which is why once again, Polaris has embarked on a journey across Europe, the Middle East and Africa to discover and capture how its customers are driving change…


Great start to 2023 for the Polaris Xtremeplus team

View 20th February 2023

Xtremeplus finishes its 15th Dakar Rally Double podium finish at the first round of the FIA World Cup for Cross Country Bajas The most iconic and challenging race in the world – the Dakar Rally – came to an end in Saudi Arabia last month. Represented by six international crews behind the steering wheel of the new Polaris RZR Pro R, this year marked Xtremeplus’ 11th year attending the Dakar Rally with the Polaris RZR….


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2026 Polaris Off-Road Vehicles