Press Releases

Polaris is proud to be named the winner of the Future Farming award at the UK’s LAMMA Innovation Awards 2024 with its all-new, all-electric RANGER XP Kinetic UTV. The key contributing factors to this achievement included the XP Kinetic’s up-to-80-mile (130 kilometres) range, electric powertrain engineered through Polaris’ exclusive 10-year partnership with Zero Motorcycles and impressive 567-kilogram cargo box capacity. Richard Coleby, National Sales Manager at Polaris UK and Ireland said: “Winning this award is…

FOR EUROPE ONLY Following the announcement of the arrival of the all-new RANGER XP Kinetic last year, Polaris has now announced that the first shipments of the Ultimate trim model have started, with both the Premium and Ultimate models now available at European dealerships. RANGER XP Kinetic is available as a 3-seat model in Premium and Ultimate trim. The Premium trim contains a single 14.9 kWh lithium-ion battery that offers an estimated range of 45…

Polaris RZR Pro R Factory wins the Dakar Rally 2024 in the SSV Category with Sebastien Loeb Racing This victory marks seven total wins at Dakar for Polaris RZR Pro R Factory triumphs on its first appearance at Dakar The Polaris RZR Pro R Factory side-by-side and the Sébastien Loeb Racing team have won the 46th edition of the Dakar Rally after a tremendous showcase of determination, skill and endurance, covering 5,000 kilometres throughout 12…

After six arduous stages of the Dakar Rally so far, the competitors now reach a day of rest in Riyadh, ahead of the remaining half of the world’s toughest rally with six stages to go. With three victories already under their belts so far—claimed in the prologue, SS5 and SS6—the team of #411 Xavier de Soultrait and Martin Bonnet of the Sébastien Loeb Racing team are moving up the standings to occupy a podium position…

The 46th edition of the Dakar Rally officially starts in January, and Polaris is set to have its highest number of crews entered in the race with three teams running a total of eight crews who have chosen the Polaris RZR as their T4 vehicle of choice. The fifth edition of the Dakar in Saudi Arabia will be held from 5 to 19 January 2024, marking Polaris’ 13th year of attendance of the race, and…

TH-Trucks Rally Team and CAP 4 Racing will be entering a three-crew team at the helm of the Polaris RZR Pro R in the T4 category of the Dakar Rally, which will take place in Saudi Arabia from 5th January 2024. Specialists in competition and assistance trucks with more than 25 years of experience in the field, TH-Trucks Rally Team has partnered with CAP 4 Racing to build three Polaris RZR Pro R side-by-side vehicles…

Ahead of the 48th edition of the Dakar Rally set to take place in Saudi Arabia in January next year, the two SSV pilots from the Sébastien Loeb Racing Team, Xavier de Soultrait and Florent Vayssade, flew stateside to visit the Polaris Factory Racing Team and test the RZR Pro R Factory vehicle in Minnesota last month. The Polaris Factory Racing Team welcomed the Dakar pilots with a view to showcase the RZR Pro R…

FOR EUROPE ONLY Polaris has announced that dealerships across Europe have started to receive the first shipments of the all-new fully-electric RANGER XP Kinetic vehicles, ready to be collected by customers. Homologated models specifically for European markets are manufactured at Polaris’ more than 33,000-square-metre manufacturing facility in Opole, Poland—the first Polaris factory built for the production of off-road vehicles outside of North America—with production of the fully electric model starting in August this year. Rodrigo…

For Europe, Middle East and Africa only This winter, go genuine with Polaris Engineered accessories designed to work in perfect sync with Polaris off-road vehicles.  With a commitment to quality that goes far beyond design and aesthetics, Polaris Engineered accessories are tailor-made to suit Polaris’ off-road vehicle lineup and the needs of its customers. Meticulously tested and validated with seamless integration and durability in mind, Polaris offers a wide range of work-ready vehicle parts and…

Polaris Poland once again hosted their hugely popular Polaris Camp last month, taking place at the Drawsko training ground – the largest military training ground in Europe. The ninth edition of the customer event welcomed over 600 Polaris vehicle enthusiasts from all over Poland and neighbouring countries, with as many as 351 Polaris vehicles filling the machine park; all of which, divided into groups, stood at the start of the 50-kilometre night route on the…