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Polaris RZR prepared by Santag Racing crowned 2025 FIA World Rally-Raid SSV Champion

Portuguese duo, Alexandre Pinto and Bernardo Oliveira of the Old Friends Rally Team, have been crowned the 2025 SSV World Champions in the FIA World Rally-Raid Championship (W2RC) following a home victory at the BP Ultimate Rally Raid Portugal with the Polaris RZR Pro R, developed and prepared by Santag Racing, continuing to dominate the world of cross-country rallying. Pinto and Oliveira delivered a historic performance, securing their first-ever world title — and marking another…

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Celebrating 40 Years of Polaris ATVs

Polaris celebrates four decades since the launch of the first American-engineered ATV Introducing the 2026 Polaris Sportsman XP 1000 S 40th Anniversary Edition – a special release inspired by Polaris’ heritage Polaris launches ‘40 Years Strong’ video campaign, paying tribute to the many ways riders have relied on Polaris ATVs over the years. Polaris Off Road, the world leader in powersports and off-road innovation, is celebrating a historic milestone: 40 years since the introduction of…

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Polaris Off Road Expands 2026 Family Lineup, Including All-New 2-Up ATV Offering

FOR EUROPE ONLY All-new 2-up Polaris Sportsman models across the 570 and 1000 platforms, purpose-built for two riders New features, quality improvements, colours & graphics and accessories announced across the Sportsman lineup Rider-inspired performance and styling enhancements across Polaris GENERAL and RANGER CREW models Following the launch of all-new upgrades to the RANGER Nordic Pro platform earlier this year, Polaris Off Road, the world leader in powersports and off-road innovation, today announced its complete 2026…

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Polaris RZR and Motorsport Legends Steal the Show at Red Bull Drift Masters

The National Stadium in Warsaw, Poland, became the stage for one of the most spectacular motorsport events of the year. The Red Bull Drift Masters Grand Finale 2025 drew the attention of millions of fans worldwide, and one of its main highlights was the Clash of Legends – a unique showdown in which motorsport icons competed in identical Polaris RZR Pro R Sport vehicles. Taking place from 12-13 September, the event has already reached an…

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Polaris Off Road Elevates 2026 RANGER Lineup with Enhanced Factory Features for Nordic Pro Models

Stay ahead of the unexpected with RANGER Nordic Pro Edition UTVs, Polaris’ most premium and comfortable ride experience yet with a complete cab system now fitted as standard for 2026, along with in-cab heater system, factory-installed winch and premium bench seating. Rider-inspired upgrades and stylish colours seen across the 2026 RANGER lineup New graphics and colours available on select Polaris Youth models Polaris Off Road, the world leader in powersports and off-road innovation, has announced…

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Press Releases

Polaris RANGER XP Kinetic arrives in dealerships across Europe

View 13th November 2023

FOR EUROPE ONLY Polaris has announced that dealerships across Europe have started to receive the first shipments of the all-new fully-electric RANGER XP Kinetic vehicles, ready to be collected by customers. Homologated models specifically for European markets are manufactured at Polaris’ more than 33,000-square-metre manufacturing facility in Opole, Poland—the first Polaris factory built for the production of off-road vehicles outside of North America—with production of the fully electric model starting in August this year. Rodrigo…


Elevate your off-road adventures with genuine accessories from Polaris

View 2nd November 2023

For Europe, Middle East and Africa only This winter, go genuine with Polaris Engineered accessories designed to work in perfect sync with Polaris off-road vehicles.  With a commitment to quality that goes far beyond design and aesthetics, Polaris Engineered accessories are tailor-made to suit Polaris’ off-road vehicle lineup and the needs of its customers. Meticulously tested and validated with seamless integration and durability in mind, Polaris offers a wide range of work-ready vehicle parts and…


Polaris Poland celebrates ninth edition of Polaris Camp

View 30th October 2023

Polaris Poland once again hosted their hugely popular Polaris Camp last month, taking place at the Drawsko training ground – the largest military training ground in Europe. The ninth edition of the customer event welcomed over 600 Polaris vehicle enthusiasts from all over Poland and neighbouring countries, with as many as 351 Polaris vehicles filling the machine park; all of which, divided into groups, stood at the start of the 50-kilometre night route on the…


Adrian Schneider takes victory at GORM Poland 24-hour race with Polaris Scrambler

View 13th October 2023

Polaris Germany ambassador, Adrian Schneider—also known as “Quadboy” on his social platforms—set his sights on a new challenge for 2023: The German Off Road Masters 24-hour off-road race that took place this August in Poland. One of Europe’s biggest off-road races of its kind for side-by-sides and ATVs, Adrian’s first attempt went down in off-road history, not only taking the victory for the Ironman class —a class specifically for single-rider teams—but also beating all other…


Off-road riders enjoy the 18th edition of Polaris Camp in France

View 2nd October 2023

Celebrating 18 years since the first-ever Polaris Camp, Polaris France once again hosted an exceptional weekend of off-road riding and entertainment, inviting hundreds of Polaris riders and their vehicles to enjoy the incredible trails nestled in the beautiful Dordogne Valley. On the weekend of 16-17 September, over 500 riders arrived in the small town of Reygades, bringing with them their array of old and new Polaris vehicles, including RZR and RANGER side-by-sides, and Sportsman and…


Polaris Off Road stays on the gas with 2024 line-up, featuring rider-inspired updates & refreshed styles for its industry-leading range of side-by-sides and ATVs

View 3rd August 2023

2024 POLARIS OFF ROAD VEHICLE US LINEUP AVAILABLE FOR DIRECT SHIPMENT MARKETS IN MIDDLE EAST AND AFRICA ONLY.   Highlights Include the Return of Polaris Sportsman 570 and XP 1000 Hunt Editions, along with a Host of Aesthetic and Performance Upgrades Across the Lineup   MINNEAPOLIS, MN (July 30, 2023) – On the heels of debuting its innovative Polaris XPEDITION and the all-new Extreme Duty RANGER XD 1500, Polaris Off Road today unveiled updates for…


Polaris expands its RANGER line-up with the all-new RANGER XD 1500, an entirely new class of extreme-duty utility side-by-sides

View 3rd August 2023

FOR DIRECT SHIPMENT MARKETS IN MIDDLE EAST AND AFRICA ONLY. NOT YET AVAILABLE IN EUROPE.   Introducing the industry’s first-ever utility side-by-side with a 1500cc 3-cylinder engine for more power to make tough jobs easier and the industry’s only STEELDRIVE transmission for greater durability   MINNEAPOLIS, MN (July 30, 2023) – Polaris Off Road, the global leader in powersports and off-road innovation, is once again breaking new ground with the industry’s first extreme duty utility…


Polaris proud to partner with Kolpin Outdoors for off-road storage solutions

View 7th July 2023

Polaris is proud to continue its partnership with Kolpin Outdoors, a premier name in off-road accessories, to offer an extensive range of compatible protective storage and transport equipment across its off-road parts and accessories offering for 2023. Since its inception in 1943, Kolpin has been building smart and tough protection solutions for riders’ most important gear and equipment. With authentic outdoor expertise crafted over the past 80 years, Kolpin products are guaranteed to perform in…


The next generation of the RZR XP arrives this summer

View 1st June 2023

Polaris’ revolutionary new RZR XP will arrive this summer at dealerships across Europe, Middle East and Africa. Announced earlier this year, the Polaris RZR XP is the latest evolution of the industry’s bestselling sport side-by-side, built from the ground up to inspire riders to get outside and create memories with their family and friends. Now, the RZR XP will land in dealerships across Europe, Middle East and Africa this summer, allowing even more riders to…


Polaris unleashes revolutionary new generation of the RZR XP

View 23rd March 2023

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY Built from the ground up, the 2024 RZR XP inspires riders to escape into the outdoors and create new memories with family and friends. Upgrade highlights include new, stronger chassis, redesigned ergonomics for added comfort, & all-new ProStar Gen 2 engine. Summer arrival in dealers across Europe, Middle East and Africa. Polaris Off Road, the leader in off-road vehicle innovation, has announced the next generation of the industry’s…


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2025 Polaris Off-Road Vehicles