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Polaris Returns To EICMA 2026 With Its Most Powerful Off Road Line-Up Yet

From the 275-horsepower RZR Pro R Boost and the hardworking RANGER XP 1000 Nordic Pro, to the INDY VR1 137 DYNAMIX snowmobile, Polaris to showcase the premium performance, innovation and proven toughness that defines its global portfolio    OCTOBER 27, 2026 – Polaris returns to EICMA 2026 with a line-up that illustrates why it is the global powersports leader and how it continues to bring the latest in innovation and technology to the industry. Taking…

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Polaris Dominates 2026 Baja Portalegre 500 Rally With Overall Podiums And Dual-Category Victories

Release Date: 23 October 2026 PORTALEGRE, PORTUGAL – Polaris once again demonstrated its side-by-side racing authority at the historic 40th edition of the BP Ultimate Baja Portalegre 500 last weekend, securing second and third place in the overall final standings, sweeping both FIA SSV and FIM class honours, while also unveiling the all-new 275 HP Polaris RZR Pro R Boost for the first time in Europe. Serving as round six of the FIA World Baja…

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Polaris Unveils 2027 European Lineup Led by New RANGER Diesel Nordic Pro

Polaris Off Road, the world leader in powersports and off-road innovation, unveiled its 2027 European vehicle lineup, featuring new cab-equipped work vehicles and enhanced ride and drivability updates designed for agricultural, forestry, and property management applications. Leading the 2027 lineup is the new RANGER Diesel Nordic Pro, which combines the proven diesel platform with a factory-installed cab, heating, and weather protection for year-round productivity. “For 2027, we’re focused on delivering more value and capability across…

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Polaris Unleashes its Most Powerful SXS ever to Spearhead its 2027 RZR Lineup

Polaris Off Road today unveils the latest expansion of its high-performance, multi-terrain vehicle portfolio in the European market. Taking centre stage is the RZR Pro R Boost, the brand’s most powerful side-by-side to date, engineered for professional off-road racing at the highest level. The RZR platform has dominated international SSV racing since its inception. As back-to-back Dakar SSV champions, Polaris are uniquely positioned to bring the highest level of off-road racing performance to its customers…

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RANGER 500 Arrives in Europe: Polaris Quality at an Accessible Price Point

Polaris Off Road announces the arrival of the RANGER 500 in Europe, expanding its RANGER lineup with a compact and capable utility side-by-side designed to make work easier and ownership more accessible.  Launched in North America last year, the RANGER 500 now brings its proven performance to European customers under the philosophy of “Right Tool, Right Price”, backed by Polaris’ 70-years of powersport innovation. Built to deliver value and versatility, the RANGER 500 combines trusted…

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Press Releases

Polaris proud to support the Horned Beef Company

View 13th September 2018

Polaris Britain has joined forces with pioneering farming scheme, The Horned Beef Company, supplying one of the brand’s innovative Ranger EV 4X4 vehicles to assist the project that has seen support both at local and national level. Established by Cumbrian husband and wife, David and Bekka Corrie Close, The Horned Beef Company is a unique scheme set-up with the support of their local community in a bid to create a sustainable approach to cattle farming,…


Polaris: Top Performing Manufacturer in this years’ Silk Way Rally

View 3rd August 2018

All three Xtreme Plus Polaris RZRs entered in this years’ Silk Way Rally have successfully achieved top five positions in the T3 category, making Polaris the most successful SSV manufacturer this year. The eighth edition of the Silk Way Rally concluded on Friday 27th July in Russia, after seven gruelling days of travelling from the port city of Astrakhan to the capital, Moscow. Top placed Polaris finishers were Robert Szustkowski (Poland) and Jaroslaw Kazberuk (Poland),…


Polaris® Introduces New RZR Upgrades for 2019 Line-Up

View 25th July 2018

Polaris, the world leader in off-road innovation, have introduced their new 2019 model year vehicles with a dramatic style upgrade to the RZR® XP 1000, the new RZR® S model, and a range of new colour options across its RZR®, RANGER®, GENERAL® and Sportsman® lineups. Rodrigo Lourenco, Vice President and General Manager of Polaris Off-Road Vehicles EMEA, said: “With the highly anticipated launch of the RANGER® XP 1000 for 2018, alongside the GENERAL® 1000 Deluxe…


Winners announced for Polaris’ ‘Ultimate RANGER® Experience’ Competition

View 23rd July 2018

The winners of the ‘Ultimate RANGER® Experience’ competition were announced on Monday 16th July on the Polaris website at www.ranger20thanniversary.com. Polaris launched a competition in May to celebrate the 20th anniversary of their best-selling utility vehicle, the RANGER®. Entrants were given the chance to win an ‘Ultimate RANGER® Experience’, by uploading a picture and caption showing their own personal RANGER® experience. The competition was a great success with over 320 entries being submitted throughout May…


Polaris set sights on the SSV title at Silk Way 2018 #RoadToMoscow

View 18th July 2018

The Polaris Xtreme Plus team are gearing up for the eighth edition of the Silk Way Rally due to begin this Friday in Russia; an international off-road rally event that will run for seven days with seven stages across the south of the country. Kicking off in the port city of Astrakhan on 20th July and finishing up on 27th July with a ceremony on the Red Square in the heart of the capital, Moscow,…


The most northern RANGER EV in the world?

View 5th July 2018

Known for its remote, unforgiving terrain and polar bears, Svalbard is a Norwegian island situated between mainland Norway and the North Pole – it’s one of the world’s most northernmost inhabited areas and also home to a RANGER EV… The RANGER EV belongs to Hurtigruten, the biggest travel company in Norway and the largest employer in Svalbard. Owning three hotels on the island, a number of restaurants, a lunch bar, two shops – which sell…


A look inside the Polaris Opole Factory

View 28th June 2018

Founded in 1954 by David Johnson and brothers Edgar and Allan Hetteen, Polaris Industries is now a global powersports leader. Employing over 10,000 people worldwide with annual sales in 2017 of $5.4 billion, Polaris has been the world leader in off-road vehicles for over 30 years. In 2014, Polaris bolstered its manufacturing capability by opening the  first Polaris factory intended for the production of off-road vehicles outside of North America in Opole, Poland. With over…


Inside the development of the new RANGER XP® 1000

View 14th June 2018

Two decades since the introduction of the very first Polaris RANGER®, the historic legacy continues with the launch of the RANGER XP® 1000. The RANGER XP® 1000 is the latest addition to our strong utility vehicle line-up, and sets a new industry standard with over one hundred user-inspired improvements. It features class-leading power (82hp) and torque (61lb-ft), industry-leading towing (over 1100kg) and ground clearance (330mm) – which make it is the hardest working, smoothest riding…


Polaris offer ‘Ultimate RANGER® Experiences’ around the world to celebrate 20th anniversary

View 23rd May 2018

For two decades, Polaris has provided class leading performance with their best selling utility vehicle, the RANGER®. This year marks the 20th anniversary of the iconic model, just a few months after the brand celebrated the one millionth RANGER® unit rolling off the production line. To mark this key milestone in the brands history, Polaris is offering their customers the chance to win one of the ‘Ultimate RANGER® experiences’ on offer – a range of…


RANGER EV with electric motor brings stars to the big screen

View 22nd May 2018

“Camera rolling. Sound rolling. And ACTION!” When it comes to expertly setting the stage for movie stars and sporting legends, the Polaris RANGER EV is perfectly at home in the limelight. The film experts from HS-DynaX5 Cam Solution use this versatile, purely electrical all-rounder for TV productions as well as live broadcasts of major sporting events. With its quiet and locally emission-free electric motor, the RANGER EV offers unbeatable advantages on set. Equipped with HS-DynaX5 Cam Solution’s…


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2026 Polaris Off-Road Vehicles