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UK & Ireland News

Free Sportsman 570 upgrade for UK and Ireland customers

View 27th January 2021

Polaris UK & Ireland has announced a new retail promotion for customers looking to buy a new Sportsman 570 – for every purchase of a Sportsman 570, customers will receive a free upgrade offer to the Sportsman 570 electric power steering model* Available to customers who buy a new Sportsman 570 between 1st February and 30th April, the promotion will give customers a free upgrade to a Sportsman 570 with electric power steering (EPS) as…


Polaris celebrates a decade of British SXS Championship sponsorship

View 22nd January 2021

Polaris Britain announces it will be the title sponsor of the British SXS Championship for 2021, its tenth consecutive year of supporting the race series. Also ten years since series inception, the championship has been an integral part of the growth of side-by-side racing in the UK, becoming the premier championship for all makes and models of SXS across the country. “We are proud to be supporting the British SXS Championship for another year,” said…


Ranger on the rails

View 18th January 2021

Known as ‘rail buggies’, utility vehicles are not new to the railway maintenance industry, but the development of the custom Polaris Rail Ranger presented an opportunity to innovate the design, including the introduction of technology and equipment which is normally reserved for bigger, more expensive plant equipment. The custom Ranger was built by Fitzgerald Plant Services Ltd, an established provider of specialist services for the rail and construction industries, including repair work, maintenance, engineering and…


Polaris Britain appoints National Sales Manager

View 1st January 2021

Polaris Britain is pleased to announce that Richard Coleby has been promoted to the role of National Sales Manager, having been responsible for regional sales at Polaris Britain for nearly seven years. Joining Polaris in 2014 as District Sales Manager, Richard Coleby exceeded sales targets while making significant progress in channel development too. Both his solid experience and in-depth knowledge of the off-road business will continue to play a crucial role in the future growth…


Club Polaris launches in UK & Ireland

View 1st December 2020

Calling all Polaris sport and leisure owners – Club Polaris has officially landed in the UK and Ireland, bringing Polaris customers* the opportunity to join the club and receive unique benefits. Designed to bring together the community of recreational off-road riders, Club Polaris allows Polaris customers to stay on top of the latest news and product announcements with exclusive member-only story content, as well as providing a hub of useful information like recommended green laning…


Cannon Hall Farm welcomes Polaris to the family

View 13th November 2020

Channel 5’s Friday on the Farm, hosted by Helen Skelton and Jules Hudson, brings us heart-warming animal stories and a look at life on Cannon Hall Farm in South Yorkshire. The show follows the popular This Week on the Farm and Springtime on the Farm series by Daisybeck Studios, highlighting all the action of farm life alongside the Nicholson family – brothers Dave and Rob and dad Roger – and the latest episode features special guest…


Give the gift of adventure this Christmas

View 26th October 2020

With the end of 2020 looming, it can only mean one thing – Christmas is just around the corner! With this year highlighting the important things in life, a Polaris Youth vehicle might just be the perfect present to give the gift of adventure this Christmas. Polaris Youth side-by-side and ATV vehicles provide the ideal opportunity for kids to enjoy off-road adventures, combining key safety, technology and performance features. With current Covid-19 measures resulting in…


Polaris confirms ATVTrac as standard on all new adult models.

View 1st October 2020

Polaris Britain is delighted to confirm an increased partnership with the leading security experts, ATVTrac, with the news that all new adult machines from Polaris will be equipped with the proven tracker as standard from today (October 1st). With theft an ever-increasing threat for owners of off-road vehicles, Polaris was quick to embrace tracking technology in 2016, endorsing ATVTrac for fitment on its machines via its authorised dealer network. With such positive feedback from both…


Polaris RZR returns to racing

View 5th August 2020

Last weekend saw a welcome return to racing, with the opening round of the 2020 British SXS Championship at Champs Park, Kettering. After being delayed for several months due to COVID-19, Champs Park welcomed 46 participants and their SXS machines for a long-awaited weekend of adrenaline and excitement. This was the first round for both the Polaris SXS British Youth Championship –  specifically aimed at young riders as an introduction to competitive motorsport, and the…


Scottish dealer expands offering to include Polaris leisure line-up

View 31st July 2020

Polaris Britain dealer, Reiver Garage Services, has expanded its customer offering with the Polaris recreational product line-up, including the Polaris RZR. A family-run business based in Duns, a town in the Scottish Borders, Reiver Garage Services has been an authorised Polaris dealer for four years, offering Polaris utility UTVs and ATVs since 2016. After expanding to become a Polaris recreational dealer this year, Reiver now offers the full line-up of Polaris vehicles including youth models,…


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