Free Sportsman 570 upgrade for UK and Ireland customers

Polaris UK & Ireland has announced a new retail promotion for customers looking to buy a new Sportsman 570 – for every purchase of a Sportsman 570, customers will receive a free upgrade offer to the Sportsman 570 electric power steering model*

Available to customers who buy a new Sportsman 570 between 1st February and 30th April, the promotion will give customers a free upgrade to a Sportsman 570 with electric power steering (EPS) as standard, making it even easier to go further and do more, for the same price.

The promotion enables customers to save up to £900 excluding VAT with prices for the Sportsman 570 starting at £6,999 excluding VAT, and the EPS model starting at £7,899 excluding VAT**.

The new generation of Sportsman introduced to Polaris’ 2021 line-up features a sleek, modern design with all-new LED lights and work pod, alongside a host of new features like its intuitive true on-demand all-wheel-drive system that kicks in when you need it most. The Sportsman 570 EPS delivers 29.6cm ground clearance, MacPherson Strut front suspension with 20.8cm of travel, independent rear suspension with 24.1cm of travel, plus a towing capacity of 680kg – the highest towing capacity of any ATV on the market.

Overall ride performance has been enhanced thanks to a larger, more powerful 18AH battery, major improvements to the engine braking system (EBS) for safer descents and a more controlled ride, plus a new clutch for smooth engagement at low speeds – especially useful when precision is needed, like when navigating tight trails or backing up to a trailer.

Available in Sage Green, the EU package includes mirrors, a number plate bracket with light, horn and built-in factory-installed integrated indicators.

Free ATVTrac

Since October last year, Polaris Britain has worked with the leading security experts, ATVTrac, to equip all new Sportsman models with the proven tracker as standard, so riders can be confident that their new vehicle is better protected. ATVTrac’s technology and rich feature-set comes from over a decade’s worth of experience with a 94% recovery rate and recovery of over £10m worth of stolen machines to date, with updates and new features added along the way.

Free Easi Training

As well as the free upgrade and free security tracker, the Sportsman 570 comes with free Easi training for one operator. Free Easi training, RRP £180, is run by the European All-Terrain Vehicle Safety Institute and consists of a comprehensive training course to maximise the safety of Polaris riders.


For more information on this offer, please contact your local dealer.

Please note, no finance offer can be combined with this promotion.

*This promotion is available for the new 2021 Sportsman 570 Homologation EU, upgraded to the 2021 Sportsman 570 EPS Homologation EU.

**Prices exclude VAT and apply to EU-homologated models.


For further media information on Polaris ORV products, please contact the Polaris ORV Media Office on +44 (0) 1525 270100 or email us at

About Polaris

As the global leader in powersports, Polaris Inc. (NYSE: PII) pioneers product breakthroughs and enriching experiences and services that have invited people to discover the joy of being outdoors since our founding in 1954. With annual 2018 sales of $6.1 billion, Polaris’ high-quality product line-up includes the Polaris RANGER, RZR and GENERAL side-by-side off-road vehicles; Sportsman all-terrain off-road vehicles; Indian Motorcycle mid-size and heavyweight motorcycles; Slingshot moto-roadsters; snowmobiles; and deck, cruiser and pontoon boats, including industry-leading Bennington pontoons. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including Transamerican Auto Parts. Polaris’ presence in adjacent markets includes military and commercial off-road vehicles, quadricycles, and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe.