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Polaris RZR Factory Racing Expands Program with All-New, Purpose-Built Race Vehicle Debuting at Dakar 2026

Polaris Off Road, the leader in off-road vehicle innovation, unveils the all-new Polaris RZR Pro R Rally ahead of Dakar 2026 – an all-new race machine engineered from the ground up to meet the demands of the world’s most extreme rally environments. The Pro R Rally represents Polaris’ most advanced competition-ready machine to date.  The Pro R Rally will be standing alongside the proven RZR Pro R Factory platform that delivered historic victories in 2024…

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Polaris Expands Vehicle Lineup in Call of Duty®: Warzone Season 01 with RZR Pro R 4 and Sportsman XP 1000

Polaris Inc. the global leader in powersports and off-road innovation, is expanding its collaboration with Call of Duty®, continuing to bridge the worlds of outdoor adventure and gaming through immersive, authentic experiences that resonate with fans. Following last year’s debut of the Polaris RZR Pro R 4 in Call of Duty: Warzone, Polaris is doubling down on its momentum in the gaming space with the introduction of the Polaris Sportsman XP 1000 within the world of…

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Polaris Returns to Dakar to Defend SSV Title: 2026 Factory and Partner Team Lineup Announcement

Polaris Returns to Dakar to Defend SSV Title: 2026 Factory and Partner Team Lineup Announcement Following two consecutive wins in the SSV category, Polaris is returning to Saudi Arabia in 2026 to defend its title at the 48th edition of the Dakar Rally. The 2026 campaign marks an expansion of Polaris’ racing ambitions in rally-raid, led by the LOEB FrayMédia Motorsport-RZR Factory Racing team. This year’s entry will see the debut of the all-new RZR…

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RANGER Stories: 5-star luxury in the Balearic Islands with Vestige Hotels, Menorca

Polaris is a firm believer that a product comes to life through its applications, partnerships, but most importantly, via the people who use it. To showcase the versatility of the RANGER, Polaris has embarked on a journey across Europe, the Middle East and Africa to discover and film how customers are using the Polaris RANGER in their day-to-day lives. The initiative, called RANGER Stories, is set to demonstrate the many ways in which the RANGER line-up…

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The Ultimate Off-Road Gift Guide for 2025

Polaris unveils its top picks from its latest 2026 off-road apparel & accessories collection, showcasing a range of new products and refreshed favourites ideal for the festive season. With the holidays now fast approaching, Polaris reveals its ultimate 2025 off-road gift guide featuring a curated selection of its latest riding gear, lifestyle apparel and premium accessories that make the perfect gift for fans of the brand and off-road enthusiasts alike. Carefully selected to suit every…

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Press Releases

Get Ready to Ride: Polaris expands its racing collection apparel for 2022

View 26th May 2022

Since 1954, Polaris Off Road has been an innovative force in Powersports, and knows what it means to Think Outside. That’s why it has a diverse line-up of performance-ready apparel and accessories that have all been designed with a single purpose: To help customers get the most out of their riding experience and take on the off-road in confidence.  It’s not just Polaris Off Road Vehicles that are built for ultimate durability and performance: All…


Discover Rhino-Rack® accessories for your next off-road challenge

View 26th April 2022

In an industry-exclusive collaboration, Polaris Off Road Vehicles has joined forces with Rhino-Rack® storage solutions to help riders get the most out of their storage area and stay prepared for any job that might emerge as the day develops. The partnership delivers purpose-built, high-quality and world-ready roof racks, bed racks and accessories specifically built for the Polaris RANGER and GENERAL utility off-road vehicles. Rhino-Rack® is a trusted outdoor adventure brand with 30 years of experience…


Get ready to ride with spring service offers from Polaris

View 28th March 2022

With the first signs of new flowers blooming and the temperatures getting warmer, it can only mean one thing: Spring has arrived, and with it comes plenty of opportunities to get out and ride with Polaris. Polaris owners should consider getting their vehicle serviced, and with new spring service offers available from Polaris Off Road Vehicles official dealers, now would be a perfect time. Most riders know that regular servicing is essential to extend the…


Polaris and Zero Motorcycles Named to Fast Company’s Annual List of the World’s 50 Most Innovative Companies 2022

View 14th March 2022

Polaris and Zero Motorcycles lauded for their joint venture to deliver category-defining electric powertrains to powersports through their 10-year exclusive partnership in off-road vehicles and snowmobiles The first vehicle born out of the partnership – the all-electric RANGER XP Kinetic – was launched in December 2021 On March 8th 2022, Fast Company announced its annual list recognising the World’s Most Innovative Companies for 2022, and honoured the partnership between Polaris, the global leader in powersports, and Zero Motorcycles, the global…


Polaris Xtreme+ Team successfully finishes its 10th Dakar Rally

View 28th January 2022

The Polaris Xtreme+ team took on the Dakar Rally this year for the 10th time, with four teams triumphantly battling to reach the finish line of the iconic voyage in Jeddah, Saudi Arabia. The Dakar is no easy feat; a total of 8,375 kilometres travelled over 14 days and 12 stages to reach Jeddah on the 14th January. With every pilot at the wheel of the Polaris RZR Pro XP, the Dakar Rally concluded with…


Polaris Off-Road Delivers Purpose-Built Additions to the RANGER, Sportsman, Scrambler and RZR Lineup to Meet Growing Demand of Outdoor Enthusiasts

View 18th January 2022

FOR DIRECT SHIPMENT MARKETS ONLY RANGER Models Built for the Hunt, Two New Limited Edition ATVs and Leading Audio and Style on RZR to Kick Off the New Year   MINNEAPOLIS, MN (Jan 18, 2022) – Polaris Off Road, the world leader in powersports and off-road innovation, kicked off the New Year to meet ever-growing customer demand with exciting new limited editions of RANGER, Sportsman, Scrambler, and RZR. A year ago, Polaris launched the hunt-focused…


Polaris partners with Battlefield 2042™ to give gamers a virtual off-road vehicle experience

View 17th December 2021

Off-road meets on-screen gaming: Polaris recently announced a first-of-its-kind partnership with the latest Battlefield 2042 ™ video game from EA®, making it the official off-road vehicle partner of the platform. Through the partnership, players can operate the Polaris Sportsman ATV within the gameplay, showcased in an immersive trailer that fuses the virtual world of the game with real-world riding. “At Polaris, we are passionate about creating products that enable possibilities for work and play in…


Polaris proud to support Future Terrain’s Fennec Endeavour

View 9th December 2021

Polaris Off Road Vehicles are pleased to have supported Future Terrain’s Fennec Endeavour in the Sahara Desert, which took place earlier this year. Future Terrain is an armed forces rehabilitation and vocational transition charity, helping those who have served their country to move on to the next stage of their life and open new opportunities for the future. First founded in 2016 by Grant White, a 25-year Royal Marine and lower leg amputee, Future Terrain…


Polaris Leads the Off-Road Industry into the Future, Taking UTV Performance & Productivity to the Next Level with the All-New, All-Electric RANGER XP Kinetic

View 1st December 2021

For Europe, Middle East and Africa only. All-New Electric Powertrain Elevates the Industry’s Hardest Working, Smoothest Riding UTV to a Whole New Level of Capability, Durability and Performance MINNEAPOLIS, MN (Dec. 1, 2021) – Polaris (NYSE: PII), the world leader in powersports and off-road innovation, has harnessed the power of electrification and is once again pushing the industry forward with the introduction of its highly anticipated RANGER XP Kinetic – the hardest working, smoothest riding…


Poland welcomes 7th edition of Polaris Camp

View 26th November 2021

This October, Polaris Poland hosted its annual Polaris Camp for the seventh year, and for the first time, they welcomed beautiful, sunny weather and clear blue skies all weekend, providing the perfect riding conditions at the beautiful location of Natura Park in Poland. This edition of Polaris Camp in Poland welcomed hundreds of Polaris owners and their vehicles for an exceptional weekend full of adrenaline. Tickets were available from March with 200 vehicle places for…


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2025 Polaris Off-Road Vehicles