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RANGER Stories: Keeping the mountains moving in Saalbach Hinterglemm, Austria

Polaris is a firm believer that a product comes to life through its applications, partnerships but most importantly, via the people who use it. To showcase the versatility of the Ranger, Polaris has embarked on a journey across Europe, the Middle East and Africa to discover and film how customers are using the Polaris Ranger in their day-to-day lives. The initiative, called Ranger Stories, is set to demonstrate the many ways in which the RANGER…

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Polaris RZR wins Dakar 2025: Victory for Sébastien Loeb Racing – RZR Factory Racing in the SSV category

Polaris RZR Pro R Factory wins the SSV Dakar Rally 2025 for the second consecutive year with the Sébastien Loeb Racing – RZR Factory Racing Team This victory marks eight total wins at Dakar for Polaris The Sébastien Loeb Racing – RZR Factory Racing team has brilliantly defended its title in the SSV T4 category during the 47th edition of the Dakar Rally, held from January 3 to 17, 2025, in Saudi Arabia. The goal…

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Sébastien Loeb Racing – RZR Factory Racing Team leading the SSVs as they reach Dakar 2025 midpoint

The Dakar Rally has officially reached a day of rest in Ha’il after five intense stages–including the harrowing 48h Chrono Stage that juggles the twin challenges of endurance and performance. For most, simply making it to rest day is a triumph – a hard-earned milestone for those who reach this rally-raid checkpoint with both grit and determination intact. Sporting a new livery for 2025 with a three-team setup, the Sébastien Loeb Racing (SLR) – RZR…

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Polaris RZR returns to Dakar to defend its title in SSV category

Reigning Dakar SSV winners, Polaris Off Road and the Sébastien Loeb Racing Team, return to the Dakar Rally to defend their title in 2025.  With less than two weeks to go until the 47th edition of the Dakar Rally officially begins in Saudi Arabia this January, Polaris RZR is set to take on the world’s toughest race with two teams in the T4 Side-by-Side Vehicle (SSV) class; the French Sébastien Loeb Racing Team under the…

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Polaris Partners with Call of Duty®, Introduces RZR Pro R 4 in Season 01 of Call of Duty Warzone®

Gamers can now experience rugged capabilities of vehicle in virtual world Polaris Inc., the global leader in powersports, has announced its integration with Season 01 of Call of Duty Warzone®, allowing players to operate the Polaris RZR Pro R 4 in the game. As the Official Off-Road Vehicle Partner of Call of Duty®, Polaris is merging its passion for outdoor adventure with the thrilling world of gaming. Polaris has collaborated with Call of Duty® since…

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Press Releases

Polaris France celebrates successful 16th Edition of Polaris Camp

View 8th October 2021

On the last weekend of September, Polaris France once again hosted its annual Polaris Camp in the beautiful village of Reygades, nestled in the Dordogne valley. The 16th edition of Polaris Camp welcomed hundreds of Polaris owners and their vehicles for an exceptional weekend full of sunshine, smiles and a lot of off-road action. These participants represented part of the 12,000 members of Club Polaris that was created in France in 2006. This central region…


Polaris expands its Youth line-up with RZR 200 EFI

View 30th September 2021

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY. New for 2022, Polaris brings innovation and advancement to the youth side-by-side category with the introduction of the new RZR 200 EFI. Replacing the popular RZR 170, the new RZR 200 establishes a new standard for youth riding thanks to exclusive safety innovations, including speed limiting, geofencing and new Helmet Aware technology. Aimed at riders aged 10 and up and designed to grow with young riders as they…


Polaris Off Road welcomes all-new RANGER models for 2022

View 24th September 2021

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY. Following a year that saw more consumers engaging in outdoor activities than ever before, Polaris Off Road has unveiled its 2022 model year line-up for Europe, Middle East and Africa, with new models, colour options and upgrades across the RANGER, RZR, GENERAL and Sportsman brands. Headlining the 2022 range is the all-new RANGER SP 570 and RANGER Diesel Deluxe, taking the industry’s No.1-selling utility side-by-side vehicle to the…


Polaris proud to support Future Terrain’s Fennec Endeavour

View 20th September 2021

Polaris is pleased to be supporting Future Terrain’s Fennec Endeavour in the Sahara Desert this year, taking place this month. Future Terrain is an armed forces rehabilitation and vocational transition charity, helping those who have served their country to move on to the next stage of their life and open new opportunities for the future. First founded in 2016 by Grant White, a 25-year Royal Marine and lower leg amputee, Future Terrain has gone on…


Polaris Introduces Heavy Duty Parts

View 15th September 2021

Everybody and every ride is different, and for those who ride in extreme conditions; conditions that are even tougher and more demanding on the vehicle, Polaris introduces its Heavy Duty Parts Program: a collection of parts that have been engineered to deliver the best driving experience possible, no matter how extreme it may be. The Heavy Duty (HD) parts expand the boundaries of Polaris riders by helping to tackle heavy payloads, extreme cold, extreme heat…


Polaris People: Using customer real-life scenarios to develop the Ranger Diesel

View 4th August 2021

Since its founding in 1954, Polaris has been inviting people to Think Outside and discover the joy of being outdoors. The innovation, performance and growth that has allowed Polaris to become a global leader in off-road vehicles have been driven by the diversity and passion of its customers, staff, dealers and stakeholders across the world. To celebrate the people behind the brand, Polaris has launched a new initiative, called Polaris People, to showcase how, for…


Polaris Expands Off-Road Possibilities with New Additions & Enhancements Across Entire Lineup

View 29th July 2021

2022 Polaris Off Road Vehicle lineup; selected models available in Europe, the Middle East and Africa later this year*. MINNEAPOLIS, MN (July 29, 2021) – Polaris Off Road, the world leader in powersports and off-road innovation, today unveiled its 2022 model year lineup packed with rider-inspired innovations and advancements across the RANGER, RZR, GENERAL and Sportsman brands. Following a year that saw more consumers engaging in outdoor activities than ever before, Polaris is unveiling best-in-class…


Customise the New RZR Trail S 1000 Platform with Polaris Accessories

View 7th July 2021

The brand-new RZR Trail S 1000 made its debut this year. Optimised for next level performance at just 60-inches wide, the RZR Trail S 1000 can now be customised with new Polaris trail accessories. Dario Baraggia, PG&A Manager at Polaris Off-Road Vehicles EMEA, said, “Our Polaris genuine accessories are designed and developed alongside the production of the vehicle itself, by the same engineers. This way, we can ensure it’s a seamless fit, everytime. Not only…


Polaris named best company to work for in Opole, Poland

View 24th June 2021

For the second year in a row, the Polaris factory in Opole, Poland has been recognised as the best company to work for in the Opolskie region, granted by a forum of city officials and educational and labor institutions. The Polaris factory in Opole opened in 2014, and was the first Polaris factory built for the production of off-road vehicles outside of North America. Marcin Osowski, Director of Operations at the Polaris Opole Factory, said:…


Ranger Stories: Serving one of the world’s most prestigious shooting grounds – E.J. Churchill

View 23rd June 2021

Hardest working. Smoothest riding. The Polaris Ranger is one of the bestselling utility side-by-sides across the globe, and has earned its reputation as the ultimate utility vehicle with over one million vehicles built and counting. To showcase the versatility of the Ranger, Polaris has embarked on a journey across Europe, Middle East and Africa to discover and film how customers are using the Polaris Ranger in their day-to-day lives. The initiative, called Ranger Stories, is…


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2025 Polaris Off-Road Vehicles