Press Releases

The Dakar Rally has officially reached a day of rest in Ha’il after five intense stages–including the harrowing 48h Chrono Stage that juggles the twin challenges of endurance and performance. For most, simply making it to rest day is a triumph – a hard-earned milestone for those who reach this rally-raid checkpoint with both grit and determination intact. Sporting a new livery for 2025 with a three-team setup, the Sébastien Loeb Racing (SLR) – RZR…

Reigning Dakar SSV winners, Polaris Off Road and the Sébastien Loeb Racing Team, return to the Dakar Rally to defend their title in 2025.  With less than two weeks to go until the 47th edition of the Dakar Rally officially begins in Saudi Arabia this January, Polaris RZR is set to take on the world’s toughest race with two teams in the T4 Side-by-Side Vehicle (SSV) class; the French Sébastien Loeb Racing Team under the…

Polaris Off Road presents its latest collection of apparel and accessories for 2025, including a range of lifestyle clothing, winter accessories and technical racing wear fit for any off-road rider, from utility to recreational. With Christmas fast approaching, now could be the perfect time to explore the new additions to the Polaris Off Road Vehicle apparel range, available to order via the official Polaris dealer network.   HYBRID HOODIE The 2025 range sees the inclusion…

Gamers can now experience rugged capabilities of vehicle in virtual world Polaris Inc., the global leader in powersports, has announced its integration with Season 01 of Call of Duty Warzone®, allowing players to operate the Polaris RZR Pro R 4 in the game. As the Official Off-Road Vehicle Partner of Call of Duty®, Polaris is merging its passion for outdoor adventure with the thrilling world of gaming. Polaris has collaborated with Call of Duty® since…

The TH-Trucks Rally Team will take on the 47th edition of the Dakar Rally with a three-crew team at the helm of the Polaris RZR Pro R in the T4 category, which will take place in Saudi Arabia from 3rd to 17th January 2025. Specialists in competition and assistance trucks with more than 25 years of experience in the field, TH-Trucks Rally Team has built three Polaris RZR Pro R side-by-side vehicles for the Dakar…

The lineup includes a host of owner-inspired upgrades that deliver increased capability, durability & comfort; highlighted by a front-end restyle, upgraded Gen 2 transmission, and two-times longer service intervals Polaris Off Road has launched a range of owner-inspired upgrades to its class-leading full-size RANGER lineup, which is now shipping to dealerships across Europe. Building on the already best-selling side-by-side in the industry, the 2025 RANGER lineup features a redesigned front end and new front bumper…

Turf mode introduced to Sportsman XP 1000 S models (Tractor & L7e homologations) New Sportsman XP 1000 S LE, featuring Walker Evans shocks and new colour option Electric Power Steering now standard on all Ranger 570 models Adding to its legacy of value and quality to customers, Polaris Off Road today unveiled further updates to its 2025 lineup, featuring new upgrades that are now available as standard on RANGER and Sportsman models, as well as…

Fellow Polaris Factory Racing Driver Max Eddy to Serve as Navigator, as Heger Makes His Debut at the World’s Toughest Off-Road Race Sebastien Loeb Racing Driver Xavier De Soultrait Returns to Defend SSV Title MINNEAPOLIS, MN (August 5, 2024) – Polaris Off Road today announced its global effort for the 47th Edition 2025 Dakar Rally with Polaris Factory Racing’s Brock Heger making his debut appearance at the prestigious event with teammate Max Eddy Jr. as…

FOR EUROPE, MIDDLE EAST AND AFRICA ONLY Complementing its earlier launches of the Sportsman 570 2-up and RZR Pro lineups, Polaris Off Road today also unveiled its 2025 upgrades to the off-road industry’s most expansive lineup, including an impressive range of new colours and quality upgrades introduced across its Sportsman and RZR models. Highlights include the latest trim added to the Sportsman 570 model range – the new Premium LE model in Matte Copperhead, joined…

FOR RACING USE AND DIRECT SHIPMENT MARKETS ONLY New Pro Lineup Offers Riders the Toughest RZR Vehicles While Delivering Revived Styling, a Refined Rider Experience and Relentless Race-Proven Durability Upgrades Include Return of Iconic RZR Fang Lighting, New Fresh Cabin Air Intakes and Cab Radiator Deflectors, Refined Dash and Storage, Plus Industry-First Heated and Vented Seats    MINNEAPOLIS, MN (August 1, 2024) – Polaris Off Road, the leader in innovation, today announces the redefined 2025…