Taking inspiration from the UK’s hard-working farmers, Polaris UK has introduced a new social media initiative titled “Polaris’ Great British Farm Off”, inviting farmers to showcase the work they do to be in with a chance of winning a Polaris vehicle of their choice for a whole year*.
Running from 15th January 2024 to 31st July 2024, farmers are invited to take part in the competition by signing up online at blog.polarisbritain.com, and posting content across their social media platforms that showcases what they get up to on a day-to-day basis, and demonstrates why they should be crowned winner of Polaris’ Great British Farm Off.
Richard Coleby, National Sales Manager at Polaris UK, said: “British farmers are the epitome of hard work, so, this year, we wanted to do something that shows our support of British farmers – and what better than giving away one of our vehicles to use around the farm? We are well aware of how powerful social media is as a storytelling outlet, so we welcome farmers to sign up so we can follow their story. We’re excited to see what everyone’s up to and who best deserves to win one of our vehicles this year!”
HOW TO TAKE PART
- SIGN UP on Polaris Basecamp here – making sure you note your social media handles so Polaris can follow your content during the competition timeframe.
- POST content across your social media: There is no limitation on what you can post – please read our content guidelines for more information on what content will be considered when deciding the winner of the competition. For every post, please use the hashtag: #POLARISGBFO. All content posted between 15th January 2024 and 31st July 2024 will be considered. After 31st July 2024, Polaris will assess all social media activity by those who have signed up, and decide on the winner.
- WIN: Polaris will announce and contact the winner by 16th August 2024, with vehicle delivery estimated for early September.
Any farmer is welcome to take part; including those who have years of experience with Polaris, owners of off-road vehicles of any brand, and those who have never even seen or sat in a Polaris vehicle. Participants must be located in the UK, age 18+, and have at least one social media channel to be able to post content within the timeframe of the competition.
Polaris is looking to find an ambassador in British farming who will benefit from the latest in off-road vehicle performance, technology and capabilities. To demonstrate this, Polaris will be keeping an eye out for social media posts – imagery or video – that tells the story of your day-to-day tasks and activities around the farm.
From videos of your beautiful farming landscapes, your early morning rises, or what jobs you’ve got to achieve in a day, to images of your four-legged sidekick or the demands of lambing season – we want to see it all!
Please refrain from using any offensive or inappropriate language, and any dangerous behaviour or extreme driving / operation of machinery will not be considered. For any content showing the operation of a UTV or ATV – whether it is Polaris or any other manufacturer – Polaris always suggest wearing full PPE, including a helmet, eye protection, long sleeves / trousers and gloves.
The winner selected will be able to choose a Polaris RANGER UTV or Polaris Sportsman UTV* to use around the farm for a whole year. Check out the Polaris Basecamp blog for more information and advice on the range.
* Excludes the Ranger XP Kinetic and crew models.
TERMS AND CONDITIONS
Vehicles available in the promotion are RANGER SP 570, RANGER 1000, RANGER XP 1000, RANGER Diesel, Sportsman 570 and Sportsman XP 1000. Accessories will be determined by Polaris. Vehicle model subject to availability. By entering you give Polaris permission and rights to use your imagery and video footage submitted in association with the promotion. No cash alternative to prize. Vehicle loan is non-transferable and limited to one person only. Insurance will not be provided by Polaris – this must be covered and confirmed before delivery of the unit. Vehicle must be serviced and maintained by an authorised Polaris Dealer. Any service and maintenance costs during the loan period will not be covered by Polaris and must be covered by the participant. Damages will not be covered by Polaris and must be covered by the participant
For full terms and conditions visit: www.polarisbritain.com/terms-and-conditions.